鶹Ƶ

Skip to main content
  • Home
  • 鶹Ƶ
  • Faculty Experts
  • For The Media
  • ’Cuse Conversations Podcast
  • Topics
    • Alumni
    • Events
    • Faculty
    • Students
    • All Topics
  • Contact
  • Submit
Campus & Community
  • All News
  • Arts & Culture
  • Business & Economy
  • Campus & Community
  • Health & Society
  • Media, Law & Policy
  • STEM
  • Veterans
  • University Statements
  • 鶹ƵUniversity Impact
  • |
  • The Peel
Sections
  • All News
  • Arts & Culture
  • Business & Economy
  • Campus & Community
  • Health & Society
  • Media, Law & Policy
  • STEM
  • Veterans
  • University Statements
  • 鶹ƵUniversity Impact
  • |
  • The Peel
  • Home
  • 鶹Ƶ
  • Faculty Experts
  • For The Media
  • ’Cuse Conversations Podcast
  • Topics
    • Alumni
    • Events
    • Faculty
    • Students
    • All Topics
  • Contact
  • Submit
Campus & Community

鶹ƵUniversity Teams Up With Global Organization Gen.G to Boost Student Engagement, Expand Hands-On Learning Opportunities in Esports

Tuesday, December 17, 2024, By News Staff
Share
EsportsFalk College of Sport and Human DynamicsNewhouse School of Public Communications
Two individuals shaking hands in front of a backdrop with Gen.G and G2 Esports logos, flanked by esports trophies.

Joey Gawrysiak, executive director of the esports degree program (left) and Arnold Hur, CEO of Gen.G (Photo courtesy of Gen.G)

鶹ƵUniversity and global esports and gaming organization are collaborating on a multi-year partnership designed to enhance student engagement opportunities and support the University’s first-of-its-kind esports communications and management bachelor’s program.

The partnership will feature participation in the , which offers students the opportunity to take part in an intensive, three-week program to study in South Korea. The partnership will also bring Gen.G’s Campus Takeover conference and program to 鶹Ƶto celebrate the University’s soon-to-be-completed esports hub in the center of campus at the Schine Student Center. Campus Takeover events draw students, faculty, professional leaders and other stakeholders from around the world to discuss key issues and emerging trends in the esports and gaming industries.

鶹ƵUniversity is the first major university in the country to offer an esports bachelor’s program. The degree is offered jointly by the Newhouse School of Public Communications and .

“As a leader in esports education, it is essential for 鶹Ƶto deliver to the right mix of academic excellence and hands-on experiences to our students,” says Joey Gawrysiak, executive director of the . “Given Gen.G’s outstanding track record of delivering educational programming that resonates with students, we look forward to building this important partnership in a growing field.”

The Gen.G Practicum Abroad program will offer 鶹Ƶstudents an expansive hands-on learning experience in the heart of the esports industry in South Korea. The program led by Gen.G professionals includes custom esports programming, mentorship by industry professionals, special lectures, industry “lunch-and-learns” and professional networking, all while immersing students in Korean culture and its history in esports. Students will visit competitive organizations and gaming publisher studios.

Students will also take part in Gen.G’s award-winning Campus Takeover event, which will be hosted for the first time on the 鶹Ƶcampus in fall 2025. The free-to-enter conference will focus on supporting the esports ecosystem in the Northeast and Mid-Atlantic, promoting academic, broadcast and competitive excellence through informative panels and seminars featuring industry professionals. The Campus Takeover at 鶹Ƶwill also be the first to feature an innovative business case study competition.

“鶹Ƶand Gen.G believe education plays a critical role in the future development of esports and gaming globally, so we’re committed to delivering hands-on experiences for the students who seek a rewarding career in our industry,” says Arnold Hur, CEO of Gen.G. Hur and Yugina Yan, the company’s assistant director of operations for education will serve as development advisors to the Syracuse’s esports program.

Last spring, Gen.G hosted industry lectures for students in the Department of Sport Management in Falk College and a marketing lecture exclusively for 鶹Ƶesports students during the League of Legends World Championships in Berlin.

Gen.G’s commitment to education is celebrating its fifth year with its Gen.G Foundation, a $1 million pledge over the next 10 years to advance the importance of education in the esports and gaming industry. The foundation awards scholarships to more than 40 students across the United States. Gen.G also operates the Gen.G Global Academy, the world’s first fully integrated academic esports program in Korea.

鶹Ƶ Gen.G

United under #TigerNation, Gen.G’s core mission is to help fans and athletes use the power of gaming and esports to get ahead in and beyond the competition. With an emphasis on education, DEI initiatives, and innovative partnerships, Gen.G is a commercial and thought leader, building a global, inclusive and cross-cultural future for gaming. Its unique portfolio of teams includes the Seoul Dynasty (Overwatch League), League of Legends Champions Korea (LCK), the Gen.G & Gen.G Black VALORANT teams, the PUBG Gen.G team, and the NBA2K’s Gen.G Tigers (the first non-NBA owned team in the NBA 2K League). Gen.G has also been a major proponent in seamlessly bringing in non-endemic brand partners to the world of gaming and esports, including 1Password, Burberry, Crocs, King’s Hawaiian, McDonald’s, Mobil1, Procter & Gamble, Toyota, and more. Gen.G also operates the Gen.G Global Academy, the world’s first fully-integrated academic esports program in Korea. Gen.G’s teams, content creators and corporate staff work out of their offices in Los Angeles, Seoul and Shanghai. For more information, visit GenG.gg or follow on Twitter @GenG.

  • Author

News Staff

  • Recent
  • 鶹ƵStage Hosts Inaugural Julie Lutz New Play Festival
    Wednesday, May 28, 2025, By News Staff
  • Timur Hammond’s ‘Placing Islam’ Receives Journal’s Honorable Mention
    Tuesday, May 27, 2025, By News Staff
  • Expert Available to Discuss DOD Acceptance of Qatari Jet
    Thursday, May 22, 2025, By Vanessa Marquette
  • 鶹ƵUniversity 2025-26 Budget to Include Significant Expansion of Student Financial Aid
    Wednesday, May 21, 2025, By News Staff
  • Light Work Opens New Exhibitions
    Wednesday, May 21, 2025, By News Staff

More In Campus & Community

Michael J. Bunker Appointed Associate Vice President and Chief of Campus Safety and Emergency Management Services

鶹ƵUniversity today announced the appointment of Michael J. Bunker as the new associate vice president and chief of Campus Safety and Emergency Management Services following a national search. Bunker will begin his new role on July 1, 2025. He…

鶹ƵUniversity, Lockerbie Academy Reimagine Partnership, Strengthen Bond

鶹ƵUniversity and Lockerbie Academy are renewing and strengthening their longstanding partnership through a reimagined initiative that will bring Lockerbie students to 鶹Ƶfor a full academic year. This enhanced program deepens the bond between the two communities, forged in…

鶹ƵUniversity 2025-26 Budget to Include Significant Expansion of Student Financial Aid

鶹ƵUniversity today announced a major investment in student financial support as part of its 2025-26 budget, allocating more than $391 million to financial aid, scholarships, grants and related assistance. This represents a 7% increase over last year and reflects…

Engaged Humanities Network Community Showcase Spotlights Collaborative Work

The positive impact of community-engaged research was on full display at the Community Folk Art Center (CFAC) on May 2. CFAC’s galleries showcased a wide array of projects, including work by the Data Warriors, whose scholars, which include local students…

Students Engaged in Research and Assessment

Loretta Awuku, Sylvia Page and Johnson Akano—three graduate students pursuing linguistic studies master’s degrees from the College of Arts and Sciences—spent the past year researching and contributing to assessment and curricular development processes. The research team’s project, Peer-to-Peer Student Outreach…

Subscribe to SU Today

If you need help with your subscription, contact sunews@syr.edu.

Connect With Us

For the Media

Find an Expert
© 2025 鶹ƵUniversity News. All Rights Reserved.